Pablo Rhi-Perez, Ph.D
Dr. Pablo Rhi-Perez has been with UTB since 1995. He has taught the following courses: Statistics, Business Research and Marketing Management. He completed his Ph.D at the University of Texas at Austin, where his dissertation was "A Cross Cultural Study of Attitudes Toward Advertising and Consumer Brand Choice Strategies Among Mexicans, Mexican-Americans and Anglos." He has an M.B.A from the Institute of Technical and Higher Studies at Monterrey, Mexico.